Picture this scene: you’ve finally created your own blog and have been posting relevant articles and videos about your niche market. You try to be upbeat and helpful in developing content and materials, but as the days go by you notice that you hardly have any content. Even worse, your traffic stats are so low they are almost not registering at all. Understandably, you will be left wondering—what exactly did you do wrong?
But if you ponder about it and give it a second thought, it may actually be more of a case on what you haven’t done yet. It goes like this: similar to any other website you have created, it is entirely up to you to promote your blog and drive traffic to it. So how exactly do you go about it? Below are just a few Tips on how to drive traffic to your blog:
1. Set up an email subscription
This is one of the easiest things you can consider doing. Set up a basic email description form in your blog and enthusiastically send out invites. You can include just about everyone in your network: from your immediate family members and other close relatives, to your friends and colleagues—and of course, your clients or customers.
However to entice them to enter their name and e-mail address you will have to give them something for FREE that will entice them to give you their information so that you can build a list of prospects, customers as well as followers. You can give away a Free report, e-book, create a video series on a particular niche that will bring value to a individuals life in some type of way.
2. Read other blogs—and comment
If you expect other people to take the time to visit your blog regularly, then it is just fair that you extend the same amount of courtesy. Make it a habit to read other people’s blogs and respond to any and all comments that are left on your blog, especially those that are related or directly relevant to your target niche. It’s also a good idea to comment on posts once in a while.
And while you’re at it, remember to refrain from writing generic things such as “a good post” or “a great blog.” Think about insightful and intelligent things you can comment on. The owner of the blog would surely appreciate it – and would likely do the same for you too. This technique will draw attention to you and people will start to research you and check your blog out intern.
3. Submit your blog to several blog directories
Submitting your blog to popular blog directories will allow you to reach a much wider range of readers given a relatively small amount of time. However, you should know that this is not something you can do at the snap of your fingers. The task may very well take several hours, especially on your first few tries. You can try setting up an allotted time every day to do this, say for an hour or two. It’s also highly recommended to keep track of your submissions. If you don’t think you can do it regularly, you can hire a internet assistant at elance.com to handle it for you.
These are relatively simple tips you can do. But if you put conscious effort into it regularly, you are bound to see positive results within a matter of months. Just remember that your blog wouldn’t be able to drive traffic by itself; you have to take action and actually do something about it. The bottom line is to get as many people as possible to opt-in and enter their name and e-mail address, read your site—and visit regularly. You can achieve this by having interesting content in your target niche—and yes, optimizing resources to drive traffic to your site. To learn more about how you can drive more traffic to your site and blogging tips, subscribe to my blog.
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