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There’s no doubt about it; selling digital products has quickly become a popular way for new entrepreneurs and existing business owners to generate passive streams of reliable income. If you’re considering getting into this industry, you should know the top-selling digital products when deciding on your niche.


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Five Top-Selling Digital Products This Year


Here are five of the most popular digital products being sold online this year.


1: PDFs, eBooks, and Audiobooks


Do you have knowledge and expertise that you long to share with the rest of the world? Why not create it into an audiobook or eBook and sell it for money online? The eBook industry is a cash cow, with over 200 million books sold online last year alone. Generating about $13 billion in revenue to boot. With numbers like that, can you really afford not to go digital? 

The best part is that you don’t need a journalism degree to do it successfully. All you need to do is discover your passion and start creating content accordingly.

For example, are you enthusiastic about real estate investing? You could create a comprehensive guide in the form of an eBook geared towards new real estate investors that helps them navigate the industry. 


2: Videography


Video content is always in high demand. Look at your favorite streaming platforms as proof. Hulu, Netflix, and YouTube have hundreds of millions of people who pay them money each month for the privilege of streaming shows and movies.

The best part of these top-selling digital products is that is doesn’t require a lot of money or resources to get the job done. Simply get a decent camera, have a good understanding of how videos work, learn some minor video-editing skills, and come up with creative ideas.

If you want to dip your toe in the pond, start by creating video content on social media platforms like YouTube, TikTok, or Instagram.

On the other hand, if you already have a good foundation of followers, you can opt to capitalize on your video editing skills. The choice is totally up to you!

The most common types of videos that content creators make include:

  • Short films
  • B-roll
  • Stock footage
  • Social media marketing materials
  • Educational courses (more on this below)
  • Video editing services
  • Video licensing


3: Photography


Whether you’re a tourist or a professional photographer, or if taking pictures is simply a hobby, photographs are an easy digital product to sell online. Even better, there are several different avenues you can explore in this realm.

These include:

  • Stock images
  • Utilize global print-on-demand platforms like Gelato or Sellfy
  • Sell licensing rights to your photographs
  • Use photos to create posters, calendars, planners, or wall art on platforms like Etsy


If you choose to go into business selling your photographs on the internet, websites like Getty Images, iStock, Shutterstock, Vecteezy, Unsplash, and Pixabay offer photographers a way to monetize their images by sharing them with people across the world. However, don’t go into this niche thinking you’re going to make a killing. Truth be told, unless you’re selling a lot of imagery, you’re not going to be raking in the dough here. So, it’s best to use this type of digital product as a supplementary income.

Now, with that being said, selling photography online is a competitive market. You definitely need to make sure that the photos you’re producing are unique and high quality. Keep in mind that if you want to sell anything, you need to stand out from your competitors. One way to do this is by organizing your photography into themes and categories. 

For example, are you an avid naturalist who loves traveling and taking pictures of animals and scenery? You could sell your photos as a wildlife photographer

People, places, or objects—construct a list of your preferred areas and put all your energy into the ones that are most realistic and ideal for you to achieve.


4: Educational Courses


In today’s fast-paced society, many people simply do not have time to go to in-person classes. Not only are online educational courses far more convenient, but they’re easier for content creators to manage (and monetize) too.

Do you love to teach others? Are you knowledgeable and experienced in certain skills or subjects? You can bundle your expertise into digital media files and sell them online using platforms like Coursera or Udemy without necessarily needing a teaching degree.

Or if you already have a solid online following, you could sell your educational courses on your own website, which would eliminate the middleman and let you keep more of the sales profits.


5: Templates


Who doesn’t love a good template? I sure as heck do, they make difficult tasks so much easier! Resume templates, calendar templates, website templates, certificate templates, business card templates, newsletter templates, recipe templates, planner templates, and the list goes on and on! Millions of templates are downloaded every day and you could easily get a piece of the pie.

I would recommend using platforms like Etsy and Amazon to avoid the high fees associated with selling them on a marketplace. 


Start Selling Digital Products


There are so many options when it comes to creating and selling digital products, these are just five of the most profitable and best-selling. 

Dig deep. Do you have a good idea for a digital product? It’s time to put the wheels in motion and start making passive money using your creativity.

I’ve helped thousands of people in this marketplace, let me help you too! Register today for my comprehensive online training course, How To Sell Your First Digital Product, and get one step closer to financial freedom.


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